Future companies will exist for only one reason: to be curators of all that is out there and to let their fan base know about them (Amazon).
To be selective is to prejudge, a priori.
And to prejudge, as social animals, we rely on our subconscious.
As David Brooks puts it, “it’ s a loop”.
Before the arrival of social networking, we thought our Dunbar limit was 150 in a model village (Cheers, where everyone knows your name). Now it’s 700 with less than 7 degrees of separation between any two people on this crowded planet.
Companies will have to be restructured to accommodate massive amount of data, market potential and inquiries (wait until the Billions of Chinese and Indians – followed by the Arab youth – go online, and want to have some of that too!).
Be ready for a Long Tail economy, a post-WikiLeak environment and post-oil era. That…
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