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When Henry Ford put together two motor cycles side by side to invent the automobile, he wasn’t interested in pleasing his customers, “you can have any color you want, as long as it’s black”. Now, car turns commodity, the Chinese came up with Cherry, the pink car designed to please its female customers Bye bye…
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The-girl-with-a-dragon-tatoo series got me hooked. I know it’s cold in Stockholm. And I know he did not produce tangible products from the factory, such as sweet or swatch. But he offered readers an emotional experience (getting out of mundane existence, stepping into character and experiencing triumph and tragedy unavailable to us otherwise). The author did not live…
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Algorithm rules. Pop-up ads and SEO. Sales automation. Who needs a firm handshake, the smell of splash perfume and sincere eye contact! Users know everything about the product and the industry anyway. There is no need for more information. Only the recommendation part, which they rely on friends and families. Strangers knocking on doors and…
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In China,, teacher Ma was on trial for using the internet to recruit partner-swapping. In Pakistan, they banned Facebook and then YouTube. And in Iran, right after the election, they did not like Twitter. Fast-pace technology collides slow-changing tradition. As of this edit, Kenneth Cole (shoes-man) tweeted about “boots on the ground” as referring to…
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Obviously French. Not too obvious that the “tutoye” is permeating a culture predominantly focused on the collective Nous. Weeknight, karaoke with live accompaniment. Weekends, professional singers, one of whom singer/owner I heard came back from France (probably under dual citizenship). This is a hybrid of crowd-sourcing and the old Command-control stage craft. It seems to work.…
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When lunching near Dulles Airport years ago, we ran into some Teleglobe colleagues who had gone over to AOL. Back then, I looked at those guys with a bit of envy. After all, we were just a voice backbone. Those guys were in their honeymoon with Time Warner, both pipe and pipe dream. Now, this…