Here’s my card

You have heard that line in movies, at the bar, or convention hall.

The Post had an article about the survival of the card in our digital age.

Maybe because it’s so small, so humble, and so obvious.

Google was thinking big i.e. “organize the world’s information”, thus, overlooked the tiny card in our wallet.

I received a business card which says “name, looking for employment in such and such field”.

I thought that was quite a sign of our time.

I got tired of printing my position (will work for food). So I printed my social network URL instead.

Our identity has slowly evolved, from off-line to online,  national passport to digital passport.

Virtual identity. We update photos and other data on our social graph.

We used to have coaches in sports, music, career. And now, there are  new breed of  online business coach.

Larger play place. More global. Higher benchmark.

It used to be “on the web, nobody knows you are a dog”.

Now, you need to approach multiple platforms from Twitter to YouTube, from Facebook to LinkedIn.

New rules of engagement.

New rules of PR.

Yet the business card stays the same.

Hi touch, low tech.

Easily exchanged at mixer.

Strong hand grip. Name tag on your right chest. Card on your left hand.

Impressive impression.

Twitter speech replaces elevator speech.

Let’s go.

Your name? Mine is .

Here’s my card.