Lost art of typing

The BBC has a piece on Japan Love Affair with the Fax Machine. Older population has gotten used to that technology (which allows for hand-writing). For years, I have used email except for  Thank-you notes in writing. I can reasonably predict that even typing (as we know it) will be a lost art (speech recognition will be in) I-pad, I-phone replacing IBM Selectric.

The late Andy Rooney was seen inseparable with his typewriter. So was American literary giant, Norman Mailer.

Something about the man and his tools. We think as we type. The neurons are hard at work, one character at a time. The sound of those banging keys is rhythm to our ears, which then reflects each thought. A feedback loop. We know you are out there in the ether. And that you are lonely. We, writers, are too. Awake at night, half-sleep during the day. We are commanded by sudden thoughts. We are mere instruments and Irises.

Via fax, chat, text, tweet and type, we send out an SOS. That we were once here, alive and breathing, waiting for validation. Each, with love, hope and fears.

Love unceasingly. Hope never fails and fear as basis for survival.

We invent, reinvent and reshape this known universe in our likeness (while we are byproducts of earlier version).

Confined, reduced and restricted, we try to liberate ourselves by any means we can. We imitate others, read their works, copy their findings and their maps.

From Magellan to Mandela, we know they are out there, not taking injustice sitting down.

Yes, some did not play by the rules. But most do.

In the end, humanity benefits and makes progress as a whole.

Rilke advises the young poet that he should dig deep inside, where it’s dark and vulnerable.

We each carry that river of doubt. About our tomorrow, about the unknown and unfamiliar.

We want change and continuity at the same time. We are paradoxical.

A little progress, yes. But not too much. Because new pieces of hardware displace old ones, we end up making frequent trips to the Salvation Army or Goodwill, where their electronic section kept piling up with industrial waste. Among those, the fax machine.  Somewhere along the way, I hope to run into an IBM Selectric. CSI of the future will learn that our civilization once have a love affair with bulky stuff, fax machines made in Japan, and used in Japan.

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When lunching near Dulles Airport  years ago, we ran into some Teleglobe colleagues who had gone over to AOL.

Back then, I looked at those guys with a bit of envy. After all, we were just a voice backbone.

Those guys were in their honeymoon with Time Warner, both pipe and pipe dream.

Now, this merger has now been unraveled .

One thing has changed over this decade: customers can and will talk back, even from Dell hell.

We used to laugh at “voice mail jail”. Companies cannot afford a “taxi driver’s” attitude (Are you talking to me?).

Amazon rating, feedback loop, survey, independent research, mystery shopper, disgruntled employees etc…. The old untouched “suggestion box” is as outdated as the IBM Selectric typewriter.

Wiki everything. Google everything. Twitter everything. The many “faces” on Facebook. Many lives on Second Life.

Many files on Drop Box,  Amazon’ rent-a-server or Salesforce.com CRM. Modularity and virtuality are counter-trends of our disposable society.

At Teleglobe, that’s what we did: Rent-a-switch (telecom). International entrepreneurs only had to come with a willingness, a niche market and some upfront costs. The rest, from licensing to private billing, we handled.

It worked beautifully. And I know Cloud Computing will take IT investment to the next level, freeing up companies to soar, and expand side way or upward, without attending to the flickering lights in server farm.

The post-machine age (on-prem) has finally arrived. The unbundling of MS Office and many other packaged solutions. Pay per user. Companies can now launch seasonal campaign or handle a PR crisis with speed and less cost.

Bad news tends to travel faster than good.

You’ve got comment!.

First responder to those comments can reduce damage into dent, or turn negative into positive. Customers have always been Kings. It’s just that Kings don’t get to speak too often, until now.