Adventure in my homeland

One of my earliest  collections was the Adventure of Tin-Tin.

It was a roadmap for my adventure later in life, which took me to ten countries and roughly fifty cities in North America. But nothing had prepared me for an adventure in my homeland. Certain familiar elements still exist: Chemin de Fer, Ben Thanh Market and the noodle stand in my old neighborhood. But new elements have emerged as well: I-Pho T-shirts, I-Center and Steve Jobs biography in Vietnamese.

At rush hour, thousands of helmets compete for pavement and sidewalk. Call it “Helmet Nation”. But at night, when the heat subsides, tables and chairs sprout up on the very sidewalks commuters had just fought for the right of way earlier.

People are getting married (young demographic), are into fashion and style and going to school at ALL hours of the day ALL WEEK LONG.

I heard that Koreans work  the longest hours (55) and the French shortest (35).

Maybe Vietnam should be ranked at the top for classroom hours vs free time.

(This study load perhaps did not scare off the only Korean student enrolled in Vietnam University to study MBA out of a few thousand foreign students in Vietnam, most taking Vietnamese lessons).

During my “re-entry” I could pass as a “pure” native, until  my slightly red-hue hair gave me away

“Good morning Sir, would you like to see the menu?” one vendor approached me at Ben Thanh Market.

And before I knew it, I purchased a Steve Jobs biography by TIME’s former Editor (in Vietnamese, by Alpha Book) instead.

After all, Steve was born Syrian. And his idea of “think different” would fit here where “Sorrows of War” copies are sold along with I-Pho T-shrits.

On my way home, I stopped by the I-Center in District 3 to see how closely this “reseller” reflects Steve’s original and obsessive control of  every Retail  detail (inadvertently, I acted as an unsolicited mystery shopper).

The rep asked “what would you like to buy”?

In the States, his counterparts would have left me alone to play with the I-products, until I became so engaged and enthralled that I wouldn’t need to be asked (puppy-dog sales).

The strangest feeling was to walk out of Mission Impossible (which took the audience to the Kremlin, Dubai and Mumbai) and emerged into the sunlight of my old neighborhood in District 3. For a moment, life seemed to be  a continuous loop, from Adventure of Tin Tin, to Tom Cruise, to Tommy (me), as one  writer put it, ” return to the same place, and see it for the first time”.

I finally understood the expression “the eyes of one’s heart”. Perhaps we will reach the Empathic Civilization sooner than thought: understand others and be understood. Full circle. Adventure that started at my doorstep ended there as you may have guessed. Ecole L’Aurore. District 3.

Male figure

We all need a hero. Someone to look up to.

Even subconsciously.

Most of the time, it’s our Dad.

When mature enough to know there are shades of grey and our Dad had been far from perfect, we grew confused.

The same happened when our leaders betrayed us.

From coach to banker, from monk to priest, they failed us one by one.

I remember a ranking that had lawyers, politicians and used-car salesmen at the top (of low trust) and physicians, teachers and firemen on the other end (of high trust).

My Dad (and in his younger version, me) was far from perfect.

He carried on simultaneously two families, fathered and nurtured two young kids (me and my half-sister).

But until I have a free weekend, seeing the Pho (noodle soup) place next to a Catholic Church (Bac Ha)  that memories flushed back. I understood now that he had struggled with his own moral dilemma. And however short,  those times he did spare for me, were quite special (Sunday breakfast, fried donuts and book browsing). Those outings to me were like Proust‘s A la Reserche du Temp Perdu. Time waits for no man.

I saw the list of “Icons we lost in 2011”.

I know the male figures of our time are far from being perfect: if they are not ill (Steve Jobs) then they acted on those self-destructive impulses

(Madoff), or both (Sandusky – and to a certain extent, Paterno).

My Dad breathed his last with us at his death-bed.

I saw him struggle. Indeed I had seen him struggle all his life.

Heroes don’t exist in a vacuum.

In fact, we need heroes in spite of their problems.

Those naive enough to think that this world exists for us need their heads reexamined.

There will always be a Hitler, or a Bin Laden.

But there will also be Churchill, Gandhi  and Nelson Mandela.

TIME’s person of this year was the Protester.

A few years back, it was YOU (me).

What happened there? The YOU in digital forms stopped being heroes, leaving only a small portion of dissenters (who called themselves 99 percenters) out there in the impersonal public square.

When people feel strongly enough to die for a cause, it’s time our leaders pay attention.

Maybe we have failed one another.

Maybe we are all immature, like ancient popes who insisted that the sun orbit around the Earth.

Male or female,  we all fell short of our own expectations.

My Dad certainly did.

I certainly am, and just recently admitted that to myself.

I have learned to think for myself, outside of the box and bubble. For the first time in  my  life, I understood my nearest male figure.

I am on my way to accepting him for who he truly was, and with redemption, who I have become.

I hope the next generation will also come to that same realization:

that we all fall short. And that we are mature  enough to forgive ourselves and others, including our leaders, or those male figures  in the news lately.

Anchor kids

Although “Last Men Out” tells a story about the last Marines on the last day of Vietnam, readers still learn a great deal about the Vietnamese “group culture”. Many workers of the former US  embassy were on the list to be “chopper” out (Operation Frequent Wind). It just so happened that the gardener of the embassy came in the back gate (his work place) with a long rope that tied all his relatives so they wouldn’t be cut off. The marine could only authorize those on the list. The gardener’s reply: you chose for me.

Story like that repeats itself on Pan Am last flights (three-fold increase) as well.

Later, we saw the waves of Boat People in 1980-1990.

And finally, just an “anchor kid” here and there to send home money.

I did not think of my now divorced wife as an “anchor kid” until it dawn on me, that’s what happened.

Inadvertently, I was pushed into playing the benevolent, guilt-ridden 7th fleet which I had once been on.

We have come in full circle.

Now, she is free to go “black friday” shopping (for an I-pad).

I meant to title this blog as “I hate Steve Jobs“, but in the Vietnamese tradition, we try not to speak ill of the dead.

So, here I am, on the clock at a neighborhood Internet gaming center, next to rowdy kids, while my wife, having spent ten years in the US, called to ask how she could get wi-fi in our home in Palm Beach, FL.

Again, I have to play the role of an remote IT administrator.

In the tradition of “tech and multi-cultural marketing”, this blog is both personal and reflective of a larger trend: people will do what is necessary to rise to the next level on the Maslow scale. Next year, there will be another version of the “Ipad” probably in a Palo Alto garage, in time for Black Friday.

Being savvy and quick to adapt, Vietnamese families barely finish wiping their tears at the airport before sending their next “anchor kid”. It’s both a burden and a badge (of honor).  Escalade, Lexus, and Camry will be bought on installment, not to interfere with set allowance for families back home.

Mexican, Filippino and Chinese workers in the US follow the same immigration pattern (wage arbitrage). The US costs of service and goods are subsidized by millions of personal stories like my cousin’s.

She saved up to send her oldest boy to America.

I first met him back in 1990, as a bus boy in Orange County.

Next thing I heard, he already turned manicurist, then he and his wife, owned a nail shop in Chicago.

Later, his wife died, left him with a pair of twin daughters, and a life insurance compensation. He then upgraded to a plush salon in Dallas, TX (and remarried, perhaps to another “anchor kid”).

With his income, he sent home to bring his youngest brother to the US to complete his PhD in mathematics.

Next thing I know, his youngest brother is now full professor at a Vietnam’s private University (all in English, I believe).

Anchor kids. Lifting one boat at a time. Some want I-pad, others PhD.

Unstoppable.

Same people who pulled the heavy canons up the hill of Dien Bien Phu.

Same people who would not leave any relative behind at the back door of the US embassy.

Same people who fended off not two but three wars with next to nothing to eat.

The US has bogged down in two wars at the tune of Trillion Dollars. Maybe there are some take-aways here.s Just imagine how humiliated for privileged boy to start as a bus boy and nail boy. Then, the anchor kid serves as a monkey bridge for next kids to cross. To their credits they don’t burn the bridge. As of latest figure, Vietnam now ranks 8th highest number of students attending US colleges and universities. The line for foreign students’ visas now stretches long and winding at the same spot where  “Last Men Out” was depicted. At least, this time, they are not tied together by the gardener’s rope. But still with the same script “You choose for us”. Anchor kids.

Micro Trend, Macro World

Economy of scale, strength in numbers, linear growth.

Out of the 7 Billion of us, almost half live in the cities (hints: pollution, traffic congestion, high crime rate, time crunch, shrinking quality of life, more opportunities but unsustainable).

I read about China’s sewer cooking oil, crocodiles roaming the streets of Bangkok, and tent city on Wall Street.

In Micro Trends, the author mentions niche markets like knitting, which command 1 percent of the larger market.

Harley Davidson is now targeting women (empty nesters whose OK’s are critical before husbands can “buy to be wild”).

Near where I live, a new store has just opened. It is called “Halloween Express”.

They cherry-pick the 7 Billion-dollar seasonal costume and candy markets.

Or, take virtual Job Fair. More candidates can visit the “booths” while HR and recruiters can make the most of their day. Fewer people are working and those who do, handle more work. The net effect has been productivity increase.

99% of 6 Billion in 1999 is less than 99% of 8 Billion in 2025. Too many people living too long creates capacity crunch. To solve this, we have to move to virtual world  (social media and rural broadband are in).

Population grows linearly, while  tech has shot up in hockey stick curve, creating an ever widening “digital divide” (lady old lady, driving while texting???).

Enter the rising costs of health care. A nightmarish scenario.

I don’t believe  Social Security will pay out as planned.

They will move the lamp-post, in the hope that those of us who don’t go to the gym will die before the first checks are cut.  Even when they did arrive, the adjusted for inflation amount will barely be sufficient (I read about a retiree couple relocating to Nha Trang and getting by on their meager income).

To find the silver lightning, we must look at new comers to the party.

They are eager, enthusiastic and resourceful. Our next billion of knights will have arrived by 2025.

Not long ago, when Bill Gates made his visit to Vietnam where young students said they all aspired to be mini-Gates.

I hope the same can be said about Steve Jobs, whose penchant is in product design, where Art intersects Technology. Design something people and yourself would want to have. New thoughts for a new world. Micro trends for a macro world.

The more the merrier

Next week, we welcome Earth’s 7 Billionth baby into our human family.

When I was born, relatives came to the hospital to visit (as commonly observed even today, in Vietnam). B/W photos were taken and sent up North for our extended families to “take notes”. The more the merrier. Nobody cared who Malthus was. If you showed up, one more bowl and a pair of chopsticks were all you need. In fact, the most common greeting was “have you eaten yet”. Memories of those early days came to me, often because of large family gatherings, with meals on the altar, and meals on the table.

We commemorated ancestors’ anniversary more than celebrated newcomers’ birthday.

In fact, I found out that my grandfather used to share lunch with more than a dozen people at a time. Obviously, he didn’t need “Never eat alone” advice.

Fast forward to our digital era with Siri apps and Google unmanned vehicles, we find a world obsessed with pharma instead of farming.

Instead of taking vitamin pills (whose latest studies have shown to be ineffectual), people are taking pain-relieving pills, sleeping pills and birth-control pills.

The Boeing 787 flight between Tokyo and Hong Kong inaugurated the Pacific Century, as much as Lindbergh’s American Century.

Population growth tilts toward BRIC countries. Yet in the US, there is a shortage of skilled workers since the babyboomers are retiring en mass.

BTW, to give credits where they deserve, trusted Sales Representatives are still in demand, despite recent push in productivity and automation.

People still buy from people and have lunch (connecting) with people.

Yet Sales has been and still is considered non-academic, hence it is excluded from the curriculum ( per latest issue of  theEconomist).

Back to 7 Billion of us whose life expectancy will be in the 70’s (hint, larger fonts and slower driving).

Besides strength in numbers, we live in the most open-minded global society ever. Even the cash-rich Kennedys had to face “religion” issue when campaigning back in the 60’s. Now, you can be openly gay, happily married and run for public office. What used to be “alternative” has become “conventional”.

And the new China’s middle class. Boy oh boy! When they shop, they shop till they drop. I happened to witness their Japanese counterparts in the late 80’s half-way to Las Vegas, at an outlet stop. I wonder how much more aggressive Mainland shoppers will act after their wins at the table.

Back in the late 70’s, after the Oil Embargo, many thought we had reached the “limits to growth”.  Somehow, we managed to clean up Alaska and Louisiana, Hiroshima and Fukushima .

The MIT and the MITI, Korean and Vietnamese, all work hard in a race against the Machine. When Malthus predicted that we had reached Earth’s limits, he did not foresee the coming of the Machine. German software engineers help VW propel  pass Toyota, while Samsung pass Sony and Apple in tablet sales. Bring it on, globally.

Long ago, when we commemorated our grandmother’s anniversary, my mom  always planned extra bowls and chopsticks . The more, the merrier; but I can now put away the extra bowl and chopsticks, since proponents of automation argue that machines don’t sleep and eat. Win-win. Will see.

Clothes and costumes

Just about now, we start thinking Halloween costumes.

We have tried on cotton, polyester, paper, fur, animal skin (leather) and raw meat.

At work, the dress code has changed as well since IBM went “soft” (ware).

Gone are the blue suit, white shirt and red tie. Who wants to upstage their CEO’s at Facebook, Google, and Apple (turtleneck).

So the working men are out shopping for “casual”.

And the sales clerk adapts: “Do you want the I-pad carry-on with it?”

Salesmen are facing an identity crisis. Gone are the 50’s hats, and the 80’s suspenders.

Now, with robot wrestlers, robot cops and robot ads (pop up), the next outfit will probably be Star Wars’s.

Clothes don’t make men (appearance matters, though).

But it certainly goes along way to buff up what’s already there (or cover up some tattoos ).

If I were to choose, I would pick Mission Impossible for this Halloween.

In fact, they did just that at Dancing with the Stars last night.

First, it’s Hollywood that set the standard (for music and fashion).

Then, TV followed in (dancing) step. Finally, we saw tie-in merchandise and toys.

Hopefully, the raw-meat-as-outerwear trend doesn’t catch on (Bruce Willis appeared with a raw-meat toupee on Letterman’s Late Show).

In fact, the go-casual trend fits right in with the digital generation.

Poor dry-cleaner chain! (who needs their T-shirts dry-cleaned).

Now, even brief cases and PCs  don’t sell. Just sleeping bags,  T-shirts and tablets.  Campus life forever at Google Plex. No clear break at Facebook’s Timeline. One infinite loop in the here and now (A/C, 24/7 news cycle and global office with backroom in the Cloud).  There is talk that Mark Zuckerberg will be the next Steve Jobs (after all, they both were on TIME magazine cover). In other words, the (turtleneck) long sleeves has just been replaced by the short sleeves. Just don’t skateboard in every time you launch a product (Google). Gaga would have preferred to be carried in, inside an egg, with hatch opened. Ham and egg breakfast-wear.

Inching back to life

When we face a critical juncture on the road, we need to be decisive.

A liberal arts training doesn’t hurt either. Even when two people arrived at the same conclusion, liberal art thinkers insist that between A and B, a straight line might not be the best alternative.

Just the shortest.

As nature would agree, it favors the fittest, not the fastest among us.

We are having a leadership crisis. Our Job Czar, himself the best job outsourcer, says on 60 Minutes “I work for the shareholders” when asked about CSR (Corporate social/civic responsibilities).  Those shareholders might be Saudi sovereign funds, or  Chinese who couldn’t wait to get their hands on the secret sauce of GE aircraft engines).

The seamstresses and the toy makers who saved, end up owning the aircraft makers who overspent.

Remember, the problem of a declining America doesn’t happen overnight.

It is a confluence of factors, none of which favors the American work force (the missing middle class).

It would be easy if it had been a series of  A/B forced choices. I look at Steve Jobs timeline, and notice a parallel between his life and America’s:

starting from 1976 when he built his personal computer in a garage to the latest I-phone roll out.

At roughly the same time, America hosted Deng’s visit to Texas  and ordered a bunch of toys (remember Mattel then, Foxconn).

The rest as they say, is history: restless children play at stationary desktops, while dumb adults tinker with smart phones.

Light-weight, high-yield processors have upended America’s growth trajectory which began with heavy industries ( 50’s American autos are still popular in Cuba).

This shift doesn’t just level the playing field. It erases the whole map (employees carrying personal smart phones to work, hence, increases both personal and corporate productivity).

Now we have to crawl back to life, like in the Wrestler: feeling the rope and relying on muscle memories.

We need to inch back to life with new digital instincts. We need to be the fittest again before resigning ourselves to fateful and final acceptance of defeat.

I never know an America that is fatalistic. In its short history of warfare, its people always take up arms when challenged. In that spirit, let’s reverse course, inch by inch, back to health. It might have been a step back, but who knows, this will end up with two steps forward.

Success always rewards itself with more. It just that we haven’t tasted it lately to remember how intoxicating it once was and can still be.

The future, never in past tense

Peter Jennings took a smoke break, his first in years, from 9/11 live coverage. It was the beginning of his end. The Canadian co-author of “The Century” must have studied the Wright brothers, whose invention could lift itself up into thin air albeit for just a few blocks. But he had never seen anything like the two planes that aimed low that morning.

In the decade since, from Steve Jobs (the I-series) to Steve Chen (Youtube),

from Facebook to Twitter founders, we have seen a new breed of inventors.

Instead of fixating on the hunt for an old man, wrapped in blanket with a remote control, watching makeshift propaganda videos of himself (BL), these digital natives followed the trail to the future.

They limit data transmission to short bursts (140 characters) or miniaturize play-back device (I-pod) while charging only 99 cents per song. Search has evolved from generic to semantic and shopping from global E-Bay to local (Zagat).

Rattled? Yes.

Deterred? Hardly.

Five stages of grief, processed in one fell swoop (in less than a decade).

What evil didn’t plan, was for the very invention in the West, be used against dictators in the MidEast.

(Arab Spring propagated and went tweet-viral in Egypt, birth place of caliphate).

You can take down a building, but not its blueprint.

Yes, there were people who ran down the stairs to safety, and stayed there in the past.

But there were also 343 heroes who ran up the stairs, 43 more than at Gates of Fire, to “fight (fire) in the shade” .

Just as the analog stairway (Encyclopedia Britannica, book stacks) shows the way down, the digital one (Wikipedia, Skype) points to “the sky is the limit”.

In the decade since, we have started “friending” each other, made possible by another Harvard drop-out, whether we were from NYC or not, just because we all share in a future, that will never be conjugated in past tense.

How I wish to have “followed” Peter Jennings on Twitter to read his post-9/11 reflections!

800-GOT-PCs

Even the machine is toast.

http://www.time.com/time/business/article/0,8599,2091333,00.html

I remember tuning in to CNBC last year to watch Steve Jobs live.

The event: the I-Pad.

Steve sat leisurely on stage, showing us on-screen all the touching touchy features.

The Apple II inventor inadvertently declared the death of PC (not right away, but it’s the beginning of the end).

However you look at it, once consumers are “spoiled” with lighter, faster and cheaper products,  there is no turning back. (Since when do we go out and buy a boom box to listen to music?).

Enligtment soon turns entitlement.

Perhaps someday, PC’s will turn vintage.

Even rustic. To be nature-preserved, in the Pacific Northwest, to load Win 10 and beyond.

In the age of Google Docs and cloud computing, mobile and jet engines, Cat Stevens just needs to pack up a tablet in “I am leaving, on the jet plane,…”

Seeing an opportunity in high-tech waste, an entrepreneur started collecting e-waste:

800-GOT-JUNK fleet.

He probably followed HP news closely, especially when the later announced the unraveling of its earlier merger with Compaq.

Junking a lot of mice, key boards, monitors, CPU‘s and speakers.

Even paperback books can’t seem to compete with E readers.

Summer reading on trains and planes will never be the same.

Richard North Patterson benefited from E-revision of his latest, The Devil’s Light, upon the news of Bin Laden.

If anything, we can all feel a relief that cumbersome hardware and E-waste will be less taxing

on our ecosystem.

Computing is evolving and has gone mobile.

It’s all 1 and 0. So, why bother with all the weight or Wang?

Computing at the speed of light.

It is to show how fast the adoption curve has been since the Mini-Computer (whose inventor just died last year) to Personal Computer (whose inventor just died last week),

and even machine can’t escape its own cycle of birth, life and death (and rebirth, which is the euphemism for going vintage).

Just make sure you junk them responsibly. Call 800-GOT-PCs?

Chinese CEOs are (also) quitting

You know you got it right when others tried to copy your every move.

An Apple-like store in China, a Sony or Microsoft retail store in the same mall (Galleria, Houston).

Steven Jobs, the enchanter, is quitting as Apple has reached its apex, once surpassing Exxon (Google also had this Everest experience).

Maybe some Chinese CEOs like Jack Ma will get a similar idea (in their case, they aren’t going to take a calligraphy class. Instead they want to drive around in gold-plated automobiles).

Something, like style, just can’t be copied.

Design and innovation, like brand, is in you.

Zoom out from history, you will find clusters of creativity, among which Silicon Valley in the late 80’s.

Guy Kawasaki briefly mentioned the secrecy and partitioning at Apple. Planned self-disruption.

In that spirit, I am sure they had a succession plan in place at Apple.

Not as at HP, where the tablets are on sale for $99 (not for Third World charity).

We do live in a different era, when songs are downloaded for 99 cents, and tablet sold for $99.

We will soon get cheaper versions of the I-phone, perhaps via Sprint’s private-label re-sellers, such as Metro PCS. (as of this edit, T-Mobile is rolling out the I Phone 5 for $99 w/out contract).

Perhaps the Chinese CEO’s are calling it quit. After all, their society couldn’t make up their mind: to abandon their naval fleet (ancient history), or to build aircraft carriers (modern technology)? To build luxury car lines, or to buy Indian’s nano autos? To move up the value chain, or to expand overseas?

When emerging nations beat Chinese at its own game (cheap knock-off using cheap labor),

it’s time to quit. Oh, one more thing. At least Steve Jobs advised Standford grads to stay hungry.

Not to flaunt their wealth by driving gold-plated cars around. One high-tech start-up owner in the Valley did just that (crashing his Lamborghini and died after having sold his company just an hour before). Know when to hold and when to fold. It’s Steve’s secret sauce. Try to copy that.